The day of love is fast approaching! We’ve assembled a list of some of this week’s new beauty products you might want to add to your cart for the special day. Read to the end to see which made the cut as my top pick.

1. The Love Tapes Palette from P.Louise will have you wishing Valentine’s Day would never end!

2. We love a Valentine’s Day drop! The Ofra Cosmetics Signature Collection, featuring 2 new eyeshadow palettes and lip glosses, will be launching on February 14^th.

3. Want kissable lips this Valentine’s? March Jacobs Beauty has you covered with its new Re(cover) Hydrating Coconut Lip Oil.

5. Melt Cosmetic’s Modern Love Collection features the Millennial Pinx Eyeshadow Palette, 2 new metallic gel liners, and 4 lip glosses.

6. Obianuju’s Top Pick: Finally, a Valentine’s Day drop for those of us married to makeup! Urban Decay’s Wired Collection is a color explosion! My favorite item from the collection is the new line of Wired Transforming Liners, double-ended eyeliners with black liquid liner on one end and colorful powder top coat on the other. Ingenious! 

—Obianuju Enworom