If you dye your hair blonde, you might be familiar with brassiness, an undesirable yellow or orangey quality that seizes the hair over time. To keep your hair looking salon fresh, you need purple haircare to return the ashy quality to your blonde locks. Enter Redken’s Color Extend Blondage Shampoo and Conditioner.

Brassiness happens when the undertones of your hair begin to show through. Typically, when hair is lightened to a blonde color, the undertone is yellow or yellow-orange. As purple and yellow are complementary colors (colors opposite each other on the color wheel, and that form a neutral color when mixed), using purple shampoo removes the brassiness of dyed hair by canceling out the yellow.

Redken’s Color Extend Blondage Shampoo and Conditioner contains violet pigment and a Triple Acid Protein (of amino, citric and maleic Acids) that tones, strengthens, and brightens your blonde hair.

Image Source: Redken

—Obianuju Enworom