COVERGIRL has a new face! The brand has signed emerging young talent Becky G–whose name I can’t stop saying in the same intonation as Mean Girls‘ best character, Kevin G (ahhhh, Becky G!).  The singer, songwriter and rapper (at the ripe age of just 16) will add her own unique style to the beauty brand. A native of LA’s Inglewood section, the Mexican-American superstar’s lifelong ambition has always been to stay proud of who she is and where she came from.