Sparkle, Neely, sparkle: This is the 2011 BBJ Holiday Gift Guide. For more gift-worthy items for everyone on your list, check out my other offerings.

Dudes (and math) are a mystery, but what to buy them for the holidays ISN’T. Here’s what I recommend at a broad range of price points:

The Body Shop For Men Maca Root Scrub and Shave Set ($35)
Here’s a covert little gem–to the casual observer, it’s a face wash, eye serum and moisturizer for men with a fancy-sounding ingredient called Maca Root. To the beauty insider who knows Maca Root is known as “Peruvian Viagra”… well, let’s just say it’s the gift that keeps on giving.

Jean Paul Gaultier Le Male ($79)
A spicy, warm masculine scent, but with a metro twist of sophist. After a party with rum, you’ll want to ravage your homme. This cologne is virile, yet fresh.

L’Oreal Homme Sculpting Fibre Paste ($14)
This hair accoutrement is perfect for a retro Don Draper moment. A modern day Brill Creme, a little dab’ll do ya. It projects a light cologne scent that’s not overbearing but reminds him that your pomade is not HIS pomade.

What are you buying your dude for the holidays?