Fictionary is a column showcasing beauty-related words that don’t exist, but should.


Proust has madeleines. I have Bonne Bell Ten-O-Six, Noxema, Love’s Rain Scent perfume, Yves Rocher Shower Gels and my go-to shampoo when I become immune to my regularly-scheduled one, Neutrogena Anti-Residue Shampoo. 

Thanks to Sarah Stocker for snapping!

Does anyone else remember the Neutrogena challenge commercials from the early ’90s? It served as my induction into the cult of clarification nation. For a brief stint in the mid-late ’90s, hair care was all about ridding you of build-up. It was pre-flat iron, pre over-addiction to most heat tools (other than perhaps a blow-dryer with a diffuser attachment to maintain your PERM). Hair was SUCH a different story back then. But I digress. When I saw the commercial, like the dream consumer I am, I shrieked to mother that of course my Pantene ProV 2-in-1 wouldn’t just CONTINUE to work. I had to get my tush to the now defunct Drug Emporium to buy Neutrogena Anti-Residue Shampoo and use it for two weeks to do the follicular equivalent of cleansing the palate. Though keratin treatments and much more heat inflicted on our precious strands makes the 14-day challenge unnecessary in modern mane times, using the product as a Shampoo Sorbet to rid your hair of styling product build-up once every 2 weeks is vital. I fully believe you become immune to many products, but at the top of the list are shampoo and deodorant. A simple wash with Neutrogena’s clear cleanser will infuse volume and shine while removing up to 90% of dulling residue buildup without any irritation, thanks to its mild formula.


That’s my perfectly blown-out ‘do above (thanks to Kayley at Blow Uptown!) using the Neutrogena Anti-Residue Shampoo.

Neutrogena Anti-Residue Shampoo retails for $6 at drugstore.com.

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