Can you even HANDLE that alliteration?

Though I’m currently a benefactor, as opposed to a member, of my gym (NYSC), I feel the need to tell you about a fab new detergent designed specifically for your workout clothes. WIN High Performance Sport Detergent is the first laundry detergent specially formulated to eliminate embedded sweat and odors found in athletic attire. WIN gets rid of odor while maintaining the sweat-wicking efficacy of your Lululemon and Under Armour. WIN is also the official licensed detergent of the U.S. Olympic Team and used at training centers across the country.

Available at Dicks Sporting Goods, Sports Authority, specialty stores and online at www.sweatlifter.com. WIN retails for $7.